To understand the advertising about lights which claim “80 lumens” or “1,000,000 candlepower,” you need to understand what those things are. To put it
http://www.pinnacleflashlights.com/blog/2009/04/30/lumens-vs-candlepower-sorting-through-advertising-gimmicks/
http://www.pinnacleflashlights.com/blog/2009/04/30/lumens-vs-candlepower-sorting-through-advertising-gimmicks/
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